“Partnering with you to create your future framework”
Strategy and Culture go hand in hand. One cannot survive without other. That is why Peter Drucker famously said, “Culture eats strategy for breakfast”. Sun Tzu’s quote, “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat”, also highlights the deeper linkages between strategy and culture, because it is the culture that ensures the implementation of minor tactics, which is key for successful execution of the strategy.
COSM understands this paradox very well and thus enables organizations to not only craft their strategy effectively but also supports them in curating appropriate culture for its successful implementation. In our deep understanding, contrary to the general belief, strategy is the guiding path while culture remains a driving path.
As Jim Rohn says, “Success is 20% skills and 80% strategy” . For any business to effectively function, growth by design must become a norm rather than sporadic attempts. Future preparation usually begins at this very moment and NOW.
In most simple form, Strtegy is about:
- Making a Choice
- Innovation
- Creating Value
COSM brings significant expertise and considerable experience of enabling organizations formulate their strategy and create the architecture for its robust implementation, across geographies, industries and business lines. If you have the aspirations for non-linear growth, we are ready to partner with you in:
- Envisioning for future
- Designing for Scale
- Competing for Impact
COSM offers solutions and frameworks that are time-tested - yet original, proven – yet innovative and value-led for various organizations.
Envisioning & Growth Strategy
BEST WAY TO PREDICT THE FUTURE IS TO CREATE IT. Peter Drucker.Organizations often hit a zone where setting destination and finding direction becomes a significant dilemma for creating the next growth territory. This is usually preceded by years of sustained success within a defined space and excessive focus on operational achievements. During this period, leaders are usually driven by quarter to quarter pursuits and are involved in running the current engine; faster - harder - stronger. Year after year, strategy is reinvented and formulated with tactical levers of execution, leading to same results. But this does not lead to non-linear growth. Visualizing new growth entails:
- Envisioning with Objectivity – Structured or Disciplined Dreaming w.r.t Destination, Direction & Impact
- Articulating with Precision – Formulating Strategy
- Deploying with relevant Metrics and Measures – Operational Performance
COSM brings a structured approach to envisioning and growth strategy creation that follows five critical steps. These are:
Business Model Reinvention & Relevance
Business models too have a shelf life. Global forces of disruption often render past models untenable, put a question mark on the core value proposition and most importantly plant a big doubt in mind about the existing core competence. The very same core competence that an organization boasted, leveraged, made a mark to compete in this world, have lost their edge. The shock is rude, impact is unprecedented, and future appears bleak. What to do in such scenarios? The answer lies in structured reinvention or renewal.
COSM uses a structured methodology and a proven and propriety framework RETROFIT ™ to facilitate the journey of business model reinvention. Retrofit really stands for:-
Design for Scale
Future creation should not be viewed as an arduous task. It must be fun and a playful act. It must be a work of art, scientifically designed and explored in a structured manner. And it must appeal to the hearts of those who wish to be a part of this journey. Playfulness gets the best creativity out of us.
As children we often built castles of dreams and never felt tired doing that. Similarly, in creating an organization of tomorrow, fatigue is the last thing we wish to experience. When organization are seeking a whole new shift in their growth such as 10x or 20x, it is like, they are seeking to climb the Everest of their growth. This requires a whole new mindset, an altogether different skillset and a range of behaviours, which are not only disruptive but aligned to a future aspiration.
COSM is fortunate to have worked with many clients for enabling this transition called ‘Design for Scale’ wherein it indexes on a structured methodology for envisaging and achieving disproportionate growth. The methodology entails five critical steps:
- Designing Future Framework
- Understanding the Context
- Crafting Users’ Persona
- Articulating DECC - Drivers – Enablers – Constraints & Capabilities
- Crafting integrated Set of Choices
Leading Change
Change is inherent. Change is an intrinsic part of renewal. If we stop changing, we will become stale and organizations will become irrelevant. Leadership’s biggest agenda is visualizing, implementing and managing the change. Most well-conceived change management programs lose momentum enroute or halfway. Yet some companies and few leaders are able to thrive amidst the most difficult change programs. What differentiates the two sets of audiences is leadership’s commitment, robust strategy, well thought out communication and a structured approach to leading and managing change. COSM’s change management framework called DDDCIM™ has proven its efficacy and effectiveness in leading and managing change.
Balanced Scorecard & OKRs Implementation
Most organizations do a good job in formulating, communicating and cascading strategy. Where they fail or fall short of their intended outcomes, is in aligning and measuring the strategy. This is where Balanced Scorecard framework (BSC), conceived by Kaplan-Norton or OKR concept envisaged by Andy Grove comes handy. COSM has deep expertise in implementing BSC and OKR for organizations that allow them to cascade their strategy to the lowest rank and file, and realize its promise with full potential. Both the frameworks enable curation of metrics that track and measure strategy implementation and change.
Execution and Capabilities
Strategy formulation exercise in any organization eventually leads to identification of a set of strategic initiatives and building capabilities that bridge the gap between ‘Now’ and ‘Future’ state. This is where the initiatives of strategy are translated into granular components of execution architecture. COSM enables companies translate their strategic initiatives and priorities into stepwise implementation plan, through the 6 step process.
Strategic Readiness Survey
Organizations embarking on the journey of envisioning and future creation must assess their readiness first, before taking a giant leap. Or else their pursuits will lose momentum as soon as they meet unforeseen barriers and obstacles, enroute. COSM offers a comprehensive Strategic Readiness Survey™ (SRS) tool for organizations to assess their strategic readiness for future creation, transformation, and change. SRS enables readiness evaluation on following dimensions:-
